Staging The Interior of Your Home

When it comes to selling your home, it’s important to always keep in mind you’re selling a lifestyle, but not necessarily your own.  When staging your home for the real estate market in London, Ontario, you’re going to be aiming for a fresh look that isn’t taste specific.  What this means is you need to depersonalize your home so that it appeals to the largest number of Buyers.  A more neutral place will appeal to buyers with varying tastes who feel they can more easily make it their own.  In this article, we will take you through the areas to consider when staging your home for the real estate market.

Home Staging and Decorating – What's The Difference?

You may be thinking that staging your home is all about decorating it to look as appealing as possible but there is a subtle difference between staging and decorating that needs to be understood.

They may have some things in common such as:

  • Design principles

  • Improving the look of a home

  • Design trends

  • Working with furniture, art, and colours

The difference lies in who the home is being designed for.  A designer needs to know the lifestyle and aesthetic tastes of the homeowner.  The home stager needs to know what the Buyer's market is looking for.  This depends on where your home is located, time of the year and the current market conditions.  When you only wish to decorate your home, hire a decorator but when selling, hire a home stager who will understand the Buyer’s market and how to make your home look appealing to the largest percentage of potential Buyers.

The Mindset for Home Staging

If you have a particular decorative style you may want to scale it back a bit.  While it’s nice to have a distinctive style, you will be limiting the number of Buyers as the style will only appeal to a small percentage of them.  You want to emphasize the home's functionality while making it look welcoming and organized.  If it’s been some years since you last updated your home, chances are you will need to update it with latest tastes and give it a modern, fresh feel.  You’ll want furnishings and colours that are clean and simple.  The key aim with staging is depersonalization and selective design rather than personalization and decoration.

Key Areas to Consider

  • Kitchen and Bathroom – remove any personal items or distinctive style.  This is not the time to be showing off your tastes but rather to appeal to people’s imaginations.  Make the space neutral and open to emphasize its functionality and what changes a Buyer could potentially make.

  • Spare Bedroom – this is usually the least furnished room in the house so it’s worth relying on this neutral area to entice buyers with what they could do.  The colour scheme should be simple and appealing to both men and women.

  • Accessories – remove personal items such as family portraits and replace them with a few art pieces.  Leave out functional and aesthetic things like books, notepads and plants to emphasize the functionality of each room as well as the design capability.

When selling your home, you need to think outside the box and imagine what a Buyer might be looking for.  It’s difficult remaining impartial about your home but if you want it to sell you must look at it from another person’s shoes.

Call Van Bart Real Estate Brokerage Inc today to get more advice on how to stage your London and Middlesex area home.  We provide a complimentary professional consultation with a certified home stager for all of our clients.

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For most of us, our home is our biggest investment.  When it's time to sell, get the value you deserve with the help of a professional real estate agent.  If you'd like to discuss your next home sale today, please contact us anytime.

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